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nonfiction's design process

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Nonfiction's many disciplines require a four-step process that includes discovering the project, designing, refining and delivering the files for the next steps.
If the client requires multiple disciplines overarching design and engineering, we can apply a lean product development methodology by overlapping timelines in order to save time, lower risks of misinterpretation between disciplines, keeping the original design integrity and ultimately saving on cost.
The description of work in each phase below can be reduced or expanded based on the project's needs.


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STRATEGY /

DISCOVER PHASE

Market research

User personas

Competitive audit

SWOT analysis

Inspirational imagery

DESIGN PHASE

Preliminary strategy plan

Brand attribute keywords

PSD - Proportions, Surfaces, Details

CMF - Colors, Materials, Finishes

REFINE PHASE

Strategy plan

Brand attribute guidelines

Design language system

DELIVER PHASE

Product strategy

Brand strategy

 

BRANDING /

DISCOVER PHASE

Research

Mood boards

Naming exercise

DESIGN PHASE

Logo design

Preliminary branding assets

REFINE PHASE

Logo refinement

Branding assets for physical, digital and experiential purposes

DELIVER PHASE

Branding guidelines

 

USER EXPERIENCE/

DISCOVER PHASE

User profiles

Existing journey map

Needs analysis

DESIGN PHASE

User personas

Design principles

Draft vision journey map

REFINE PHASE

Refined vision journey map

DELIVER PHASE

UX strategy

 

INDUSTRIAL DESIGN /

DISCOVER PHASE

Research

Understanding of constraints

Mood boards

Brainstorming

Ergonomics research

Design language guidelines

DESIGN PHASE

Concept sketching

Component fitting

3D concept generation

low resolution renderings

3D prints

REFINE PHASE

3D concept refinement

Ergonomic refinement

Assembly proposal

Medium resolution renderings

CMF sampling

DELIVER PHASE

2D or 3D CAD files

CMF specifications

Photorealistic renderings

 

USER INTERFACE/

DISCOVER PHASE

Competitive analysis

Task analysis

Mood board

DESIGN PHASE

Task flows

Concept wireframes

Editorial guidelines

 

REFINE PHASE

Draft prototype

Primary compositions

DELIVER PHASE

Final annotated prototype

Final composition

UI kit

Screen deck

 

PACKAGING /

DISCOVER PHASE

Research

Brainstorming

Design language guidelines

DESIGN PHASE

3D concept generation

2D graphics & photography

medium resolution renderings

Out-of-box-experience

Preliminary quick start guide

REFINE PHASE

3D concept refinement

Photorealistic renderings

Out-of-box-experience

Die line with colors and varnish

Regional language versions

Final quick start guide

DELIVER PHASE

Die line of printed parts

3D files of molded parts

CMF specifications

 

MECHANICAL ENGINEERING /

DISCOVER PHASE

Research

Understanding of constraints

Preliminary PRD

Architectural, manufacturing and material studies

Identify manufacturing partners

Collaborate with ID and EE

DESIGN PHASE

Volumetric studies in 3D CAD

Structural simulation

medium fidelity functional prototypes

Manufacturing feasibility

Ongoing collaboration with ID and EE

REFINE PHASE

Architecture refinement

Preliminary 2D drawings

PRD refinement

Ongoing collaboration with ID and EE

Start of tooling and manufacturing process development

DELIVER PHASE

Engineering 3D CAD data

Material and manufacturing specifications

Assembly process

Final PRD

Documents for RFQ